Why Use Morningstar Investment Research Center?

Morningstar is synonymous with mutual fund research for many students; however, there is much more that mutual fund data available in the Morningstar Investment Research Center.  Here is some content you might have overlooked: Great Financial Educational Material Whether you prefer to learn by reading or by watching and listening to videos, Morningstar will provide [...]

Ad Age Datacenter for Advertising Spending Data

Working on an advertising/marketing paper and need to find what a particular company spent on advertising using different forms of media?  The Ad Age DataCenter is the sourse you need to use.  This unique database of advertising data is a subscription section of the broader Advertising Age magazine website.  A reference librarian will need to [...]

Locating International Business Regulations

The reality of global business competition makes the regulatory environment in each country particularly relevant for businesses seeking new markets.  Businesspeople and students researching a country’s business regulations now have subscription and free sources available to them that make it easy to get a basic understanding of a particular country’s regulatory laws.  A couple favorite [...]

5 Reasons to Bookmark the WSJ Small Business Site

Anyone involved with small business–entrepreneurs, business students and researchers, or small business owners–should take time to bookmark the Wall Street Journal’s Small Business site.  Why?  Try the following 5 good reasons: The Start-Up Calculator There are a number of start-up calculators available on the web, but none I’ve found do as good a job as [...]

Sources for Competitive Data

If you’re doing a paper requiring a competitive analysis and you need to find data on leading competitors operating in the same industry, 2 databases–Mergent Horizon and Mergent Online –provide quick and easy ways to locate the data you need.  Mergent Horizon provides comprehensive coverage for over 6,200 companies traded on the NYSE, NASDAQ and [...]